People & Relations

21. März 2022

Trend 2022: #3 Gigification

Corporate communications can outsource various tasks as gigs to drive productivity, for example creative tasks, text layout, presentation design, software development and many more.

11. März 2022

Trend 2022: #2 Closed Communication

People’s retreat into the privatesphere makes it more challenging for corporations to reach their target groups. At the same time, community management using closed groups or channels can create new opportunities for corporate communications.

16. Dezember 2021

Tackling negative aspects of virtualization

The ups and downs of a virtual or hybrid work environment internal communication professionals have to face.

15. Dezember 2021

Achieving key goals in a virtual world

Challenges of a virtual or hybrid work environment and how they can be addressed.

4. November 2021

The importance of staying in touch with stakeholders

Susanne Straetmans and Julian Rosenkranz (Pfizer) share their experiences cultivating relationships online.

28. Oktober 2021

Moving stakeholder dialogues to online formats

Read about benefits and challenges of this relatively new format and about the eight success factors. 

18. Februar 2021

Trend 2021: #1 Denialism

Conspiracies are threatening corporations and entire industries.